We begin by taking the time to understand you and your business. This first step lays the foundation for everything that follows, ensuring the work we create truly reflects your brand and connects with your audience.
Social Media Management
Your story brought to life on the platforms your audience loves.
Unlock your brand’s social potential with Avodah. We craft dynamic social media strategies that drive measurable results, helping growing brands like yours thrive online.
Our collections are optimised for social media, ensuring you stay top-of-mind with regular, engaging content. We can handle your social media entirely or work alongside you, using our expertise to grow your audience while you focus on other aspects of your business. Our comprehensive social media solutions encompass:
Holistic brand & marketing strategy
Intentional content creation
Curated social media collections
Elevate Your Brand,
Amplify Your Reach.
Our Process
Collaborate
Explore & Strategise
Through focused workshops and conversations, we uncover your goals and understand your target audience. From there, we shape a clear creative strategy – ensuring that every idea we generate has purpose, aligns with your objectives, and sets the foundation for impactful content.
Create
With a clear plan in place, we bring your project to life. Every detail is carefully crafted to ensure your content is distinctive, engaging, and effective.
Launch + Amplify
Now that your project is complete, it is time to get it in front of people. Whether supporting you with strategy or managing your digital channels, we ensure your content is seen by the right people, in the right places.
Step 1: Brand & marketing strategy
At Avodah, we believe that starting with strategy is critical. It allows us to truly understand your business goals and target market, so we can brainstorm and create material that will give you the best return on your investment. This collaborative approach enables our team to tell your unique story, connecting with your customers and making a lasting impact. All prices exclude GST.
Starter Strategy
A focused session to align your social presence with clear goals. Best for brands who know what they do but need a content plan.
- 1-hour strategy session
- 4-6 page social media strategy
- Content pillars + posting framework
- Audience overview
- Paid advertising recommendations
No allowance for brand personality insights
Enhanced Strategy
Deeper exploration of who you are, how you sound, and what drives connection with your audience. For brands ready to get intentional with their marketing.
- Everything in Starter
- 2-hour strategy session
- Brand personality + archetype
- Tone of voice guidelines
- Personality drivers
Does not include messaging for web + social
Complete Brand Kit
The full strategic foundation. Everything you need to communicate consistently across every channel. Required for Marketing Partnerships.
- Everything in Enhanced
- 2-hour brand workshop
- 3-5 key brand messages
- Customer journey mapping
- Messaging framework for web + social
- Creative direction document
Step 2: Choose a collection
With our creative strategy driving every post, you can trust that each piece is crafted to help you stand out in a crowded digital space. We deliver films in both portrait and landscape formats, ideal for Stories, Reels, and Grid posts. Our photo and video work can highlight various aspects of your business; some months may focus on specific projects, while others capture your team and brand story.
Content Ready
We create and curate content, you post it. Photos and scheduling guidance delivered to you each month, ready to go.
- Material for 4 posts per fortnight (photo + carousel)
- Monthly content calendar
- Hashtag + timing recommendations
- Delivered in a shared folder, ready to post
We don’t write your captionsWe don’t post or manage your accountsNo video/Reels included
Ideal for: businesses who want quality content but prefer to post themselves or have someone in-house who handles scheduling.
Social Media Presence
We handle it all. Crafted content, written captions, scheduling, and reporting. You focus on running your business.
- 4 posts + 1 Reel per fortnight
- Written content aligned to brand voice
- Full scheduling + publishing
- Monthly performance report
- Content created over 1 shoot per month
No long-form video
Ideal for: businesses who want their socials handled without thinking about it. Consistent presence, no stress.
High Impact
More content, more channels, more reach. Includes video, carousels, and strategic planning. The full social engine.
- 4 posts + 2 Reels per week
- 1x 30-60 second brand video per month
- Written content aligned to brand voice
- Full scheduling + publishing
- Monthly creative brainstorm
- 1-2 shoots per month
- Performance reporting
Ideal for: brands investing seriously in social as a growth channel. Regular, high-quality content that builds momentum.
Content Ready+
The Content Ready model but with more volume and video included. We create everything, you post on your terms.
- 3 posts + 1 Reel per week
- 1x short-form video per month
- Monthly content calendar
- Monthly shoot (photo + video)
- Delivered ready to post
We don’t write your captionsWe don’t post or manage your accounts
Ideal for: businesses who want video in the mix but still prefer control over when and how they publish.
Step 3: Boost Your Reach
(Where necessary)
Base Campaign
A single 4-week ad campaign using your existing content. We handle strategy, setup, management, and reporting.
- Strategic planning + audience targeting
- 1x 4-week campaign (Meta or Google)
- Ad creative from existing content
- Expert advertising management
- Detailed reporting + analysis
Does not include new content creation
High Impact Campaign
Premium campaign with dedicated content production. Fresh photography, video, and ad creative built specifically for the campaign.
- 2-hour tactical session
- 50+ individually crafted photos
- 1x 60-90 second campaign film
- 4x short-form cutdowns
- Up to 3 hours on-site (multiple locations)
- 4-week campaign management
- Performance reporting
Ongoing Ad Management
Continuous advertising management layered onto your retainer. We rotate creative, optimise audiences, and report monthly.
- Always-on campaign management
- Creative rotation from monthly content
- A/B testing + audience refinement
- Monthly ad performance reporting
- Platform: Meta and/or Google
Ad spend is additional (client-funded)
Discover your strategy: a personalised session to map your vision.
Choose your collection: select the content plan that fits your goals.
Amplify with ads: boost your reach and results.
See some of our recent work
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